F A L L   B E A U T Y  T R E N D  C A M P A I G N   //   D E S I G N 

Nordstrom Fall Beauty Trend Show
Nordstrom Fall Beauty Trend Show

Store display

Nordstrom Fall Beauty Trend Show
Nordstrom Fall Beauty Trend Show

Brochure and Gift cards

Nordstrom Fall Beauty Trend Show
Nordstrom Fall Beauty Trend Show

Tote

Nordstrom Fall Beauty Trend Show
Nordstrom Fall Beauty Trend Show

N O R D S T R O M  //   D I G I T A L  C A M P A I G N S   //   D E S I G N

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F U N D R A I S I N G   E V E N T   C A M P A I G N   //   C O N C E P T  +  D E S I G N  +  I L L U S T R A T I O N

For years, Nordstrom has held this annual run to raise money for their favorite charity, the JDRF foundation, which helps support research to end diabetes.

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The race earned its title because the participants have to make it past
a drawbridge before it is raised, in order to make it the finish line. 

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Because this was a 360º campaign, I wanted to keep
the design clean, simple and easy to read.

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The event raised more than $1.5 million that will support diabetes research.